Sales to Build Growth

The Proposition should need to evolve regularly in line with what should be similarly frequent new releases and new futures.

New sales opportunities, new wins and changes to the competitive landscape will all drive the need to improve the value proposition.

At the heart is the sales process,

• How do we qualify a new sales opportunity?
• What does the process look like? Trial/demo, proposal/quote, POC, contract/close?
• What do the key funnel metrics look like and how do you monitor these?